Privacy Policy

Last updated: 19 June 2026

Loom & Glow (“we”, “us”, “our”) operates the website loomandglowhome.com (the “Site”). This Privacy Policy explains what information we collect when you use the Site, how we use it, and the choices and rights you have. By using the Site you agree to the practices described here.

Who we are

Loom & Glow is an independent editorial website about home decor and calm living. For any question about this policy or your data, please contact us through our Contact page.

Information we collect

  • Information you provide: when you leave a comment, sign up for our newsletter, or contact us — for example your name, email address and message.
  • Information collected automatically: your IP address, browser and device type, the pages you visit, the site you came from, and similar usage data, gathered through cookies and analytics tools.

Cookies and consent

We use cookies and similar technologies for essential site functions, analytics and advertising. Full details — and the controls to accept or reject non-essential cookies — are in our Cookie Policy. Visitors in the EU/EEA and UK are asked for consent through our cookie banner before any non-essential cookies are set.

Analytics — Google Analytics

We use Google Analytics (GA4) to understand how visitors use the Site. Google may set cookies and process data such as your IP address and browsing activity on our behalf. See the Google Privacy Policy. You can opt out using the Google Analytics Opt-out Browser Add-on.

Advertising — Google AdSense and third-party vendors

We use Google AdSense to display advertising on the Site.

  • Third-party vendors, including Google, use cookies to serve ads based on your previous visits to this and other websites.
  • Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visits to the Site and/or other sites on the Internet.
  • You may opt out of personalised advertising by visiting Google Ads Settings.
  • You can also opt out of third-party vendors’ use of cookies for personalised advertising at aboutads.info and youronlinechoices.eu.
  • Where the law requires it, we ask for your consent before serving personalised ads.

Affiliate links

Some links on the Site are affiliate links (currently the Nkuku program via Awin). If you click an affiliate link and make a purchase, we may earn a small commission at no extra cost to you. Affiliate networks may set cookies to attribute a purchase. See our Editorial Disclosure for full details.

Newsletter and forms

If you subscribe to our newsletter or send us a message, we use the details you provide only to reply to you or to send the content you asked for. You can unsubscribe at any time using the link in our emails.

Comments

If you leave a comment, we store the name, email address and content you submit, together with your IP address and browser information to help detect spam.

Social media

We link to our profile on Pinterest. Any interaction there is governed by Pinterest’s own privacy policy.

Legal bases for processing (GDPR)

Where the GDPR applies, we process personal data on the basis of your consent (advertising, non-essential cookies, newsletter), our legitimate interests (site security and basic measurement where permitted), and compliance with legal obligations.

Data retention

We keep personal data only for as long as necessary for the purposes described above or as required by law, after which it is deleted or anonymised.

Your rights

If you are in the EU/EEA or UK, you have the right to access, correct, delete, restrict or object to the processing of your personal data, to data portability, and to withdraw consent at any time. To exercise these rights, contact us via our Contact page. You may also lodge a complaint with your local data protection authority — in Italy, the Garante per la protezione dei dati personali.

Children’s privacy

The Site is not directed to children under 16 and we do not knowingly collect their personal data.

Third-party links

The Site contains links to other websites. We are not responsible for the privacy practices or content of those sites.

International data transfers

Some of our providers (for example Google) may process data outside the EEA. Where they do, appropriate safeguards are in place as required by law.

Changes to this policy

We may update this Privacy Policy from time to time. The “Last updated” date above shows when it was last revised. Material changes will be reflected on this page.

Contact us

If you have any questions about this Privacy Policy or how we handle your data, please reach out through our Contact page.